Proof-of-Concept Results

Please note that this is not an academic report, but we will have one available soon. However, from our experience as digital business leaders launching products based on proofs-of-concept, the results from our very simple “proof of concept” were extraordinary. If we extrapolated our learnings to world education, the implications would be astoundingly large. Highlights:

  1. Our concept works ... children “self learn” (i.e. without a teacher) when curriculum is delivered online, on user-friendly devices such as tablets, in an engaging “gamified” format.

  2. Not only does it work, it works better than traditional methods ... Children using our model learned TWICE as much as children using traditional methods based on research conducted by 3rd party research company, Nielsen.

  3. It works faster; children learned in far less time ... We limited our children to a 2.5 hour-day vs. 4+ hour day in the traditional school ... and still got better results!

  4. It engages students superbly ... solving the greatest challenge all teachers have: keeping students focused on learning. Educational games create “irresistible learning,” for which our “gamified” curriculum is the secret sauce.

  5. Our model “democratizes” education and promises to be a “great equalizer” between “rich” schools and “poor” schools ... Wealthy communities can afford good teachers; poorer communities cannot, leading to a gap we are all familiar with. Learning through “best-in-class”, standardized, constantly improving apps puts all groups on an equal footing.

  6. It serves ALL students, including outliers (fast learners and slow learners ) ... fast learners move ahead without waiting for the rest of the class to catch up, while slow learners don’t need to rush to keep pace with the rest. Traditional systems compromise the learning of outliers, who often represent 20% of a class.


This “Proof of Concept” was our Phase 1. Its success positioned us beautifully for Phase 2 (“Scaling the Concept”) and enabled us to create partnerships with three established non-profits which will allow us to scale to thousands of students in the next 12-18 months and to millions in Phase 3 (“Expand Globally”).

Here is a link to a PDF of Nielsen’s executive summary.